Ignore it and it might just go away.

We've all done it, that's right at some point we've spotted a bit of librarian bashing in the national media then almost tripped over our corduroy pants, so eager are we to stick the offending cutting on departmental noticeboards or broadcast it to next to no one on blog sites. Librarians have always been an easy target for the media, too easy some might say.

Back in 1995 I remember telling someone I had successfully landed a job in an academic library, she told me about her friend who appaered on a Richard and Judy makeover for Librarians. When the feature went live Judy was muscled out of shot as Richard with his well trained sartorial eye delivered a pronouncement on the inevitable transformation, it was that good. I later found out the "girls from Manchester Libraries" were told to ditch what they wore to the studio that day and instead rummage through a box of tatty clothes which they had to wear for the broadcast. The point being it would make good T.V. Another friend applied for Channel 4's Faking It only to be rejected for not fitting the stereotype.

Faced with such cynicism by those running the media, how are we as ninja like trained assasins in librarianship suppossed to react?.

I suggest not retaliating with nunchucks or throwing stars but, maybe simply ignoring it?...how absurd you might think, but surely flagging up such stories (like I'm doing here) we only draw attention to the issue and make the 'cool' people who shape the news agenda think we really are insecure about our image.